Remember, a few years ago, when you had the urge to purchase Google or Apple stock and simply did not have the money or the guts to pull the trigger?
Five years from now, you will have a similar feeling.
You will watch as your industrial competitor fully embraces inbound or content marketing for industrial. You will, admirably, look at the digital moat he has built around his business by deploying quality, helpful, content that his prospects and customers love.
You watch, with anger, as his web pages rank much higher for the most critical keywords in your industry.
You watch, in envy, as he collects all the leads from the web by attracting more visitors to his website and turning them into customers using proven inbound marketing tactics.
Now…Imagine five years from now you took a critical look at your industrial marketing strategy today. You decided to pull the trigger and embrace inbound marketing for industrial.